It is a normal recommendation for commercial website owners to add a forum or a blog in their site.
A forum serves a lot of purposes:
- The users can interact between themselves and with the owner
- A lot of product or service related problems are solved in this process and the forum acts as an extended version of FAQ page.
- It suggests a lot of transparency in the business process and wins user’s faith easily that ultimately transfers into business
- A forum can retain the existing users as well as it can fetch a lot of new visitors who in future may turn into users
- There is nothing like a forum to understand user’s trend and it offers a lot of suggestions for upgrading your product
A good blog serves a lot of purposes too:
- A blog can provide latest product updates
- Can create a great reader as well as user base
- Can uphold the brand identity of the company
- Pulls a lot of organic visitors who can be directed to the original site
- Helps to keep the website in the news always
- A blog is a better way for successful social communication
- And a lot more
A forum offers a three way communication [user X user][user X Service Provider] where as a blog offers a two way communication [Author X User]. In a blog, you can control the directions of issues but in forum it is almost impossible. The list may move on and on and on.
But what if we use a forum to support a blog! Do we really need a forum when there is no website involved!
In the process I have just created a forum for this blog [Ning offers free forum and social network platform and hosting].
My question is very simple – do we need a forum to support our blog!
What say you?
Filed under: Link Building Strategy, SEM Strategy, SEO and SEO Strategy, Web News | Tagged: Blogging Tips, Forum, Random Thoughts, SEO and SEO Strategy
